For 24 years and counting, Udhay (UKP) has led design teams across the globe and has evolved by continually learning & unlearning all there is from the trenches. A quant by academics, his voyage as a designer has been fantastic. He credits his continual growth to being in the right place at the right time and most importantly being amongst wonderful people, from whom he has not only learned the craft, but also key life skills like collaboration, being grounded, risk-taking and gratitude for all that is.
Be it stealth mode start-ups, very large enterprises, leading product firms, academia and government agencies alike, UKP has worked across a broad spectrum and strongly believes in design being a true change maker and that you don’t get great design for “nothing”!
UKP currently leads design delivery and DesOps at Designit ASEAN & SAARC, helping global clients craft human-centred experiences that not only unlock business value, but also enhance the way we live, work and play.
He has been part of multiple successful acquisitions and exits including his own startup that built a patent pending multi-factor authentication system for transactional security. His expertise spans Design Leadership and Management, Strategy, Research, Service Design, Product Management, Front-end engineering, UX, CX, Design Delivery and Operations.
He has published innumerable guidelines and specifications for corporations, conducted several training sessions & workshops on Leadership, Product Management, CX, UX, Design, Business Strategy, BI, Service Design and DataViz.
UKP ensures that he reads on a daily basis and also likes to dabble in the kitchen exploring new ways of creating food that nurtures.
Design is not about shiny objects/lipstick on the proverbial pig. It is about solving problems that impact humanity (with/without business impact).tools don't maketh a designerthe foundations of strong fundamentalsi shape vs t shape vs x shape OR No shape?Crafting curiosityThe future of design will be powered by vulnerability, adaptiveness and radical foresight