Kadambari is an award-winning Designer and a Design Leader, working as SVP design at ValueLabs. She founded User Experience Group at ValueLabs and is currently leading 50+ designers to create world-class and award-winning products and services to have a positive impact on businesses. Her forte lies in building, growing, coaching and mentoring high-performance design teams from scratch. She creates design culture by infusing design thinking within organisations and businesses to create a holistic strategy and customer experience. Her practice in design allows her to work on intangible and tangible aspects of design breaking the boundaries between physical, digital, and service design and creating a seamless experience across media, devices, touch-points, cultures, and geographies. She has worked for clients across geographies spanning, North America, Europe, Australia, and Asia.
She has won many awards for her work and leadership. The latest includes Stevie Bronze for Female Executive of the year, Red Dot awards, German Design Awards, and many others. She has been part of many national and international fellowships and grants such as BMW Doathon, VR storytelling guild, etc. She is an international speaker on design and has given talks on many design conferences such as Interaction 20, Interaction 18, organised by IxDA, UXindia, and many others. She is on the international committee of World interaction design day and organises and hosts the same in Hyderabad. She is the founder and host of Design Inspire, a web-series for Young and budding designers and Design Inspire Conference.
She is the founder of Sniffing out the differences collective, that started with the grant received from Prince Claus Fund and British Council to explore storytelling through multi-sensory installation with a focus on smell interactions. It is currently a think tank that pursues rigorous research in the olfactory and allied field focusing on experience design.
She is an alumna of the National Institute of Design, India, where she did her Post-graduation in New Media Design, which has led her to examine the impact that technologies have on human interactions and culture. She has been curious about the role of design in everyday life and the ways in which human interactions can be mediated, shaped, enhanced, or augmented by technologies.
The talk presents ideas, projects and attitudes through which one can challenge stereotypes and there by status quo. It presents Kadambari’s award winning work including sniffing out the differences and her practice in UX where she talks how she has been using design as instrument to create awareness and bring about positive change. She will also present how she applies design carefully to challenge inherent systemic biases